Supporting our Austin small businesses is important year-round and Downtown Austin Alliance is making that easier this holiday season with the “Holiday Passport.”

Vanessa Olson of Downtown Austin Alliance and Teghan Hahn, a local business owner, joined Studio 512 Co-Host Rosie Newberry at Toy Joy on 2nd Street — one of the participating retailers — to tell us more.

Each discussed what the Holiday Passport is, how it benefits local businesses, the types of retailers participating, what local goods shoppers can expect, why it’s important to shop locally this holiday season, and more.

Make a purchase from any participating retailers from November 26 to January 7 to earn a stamp on your Holiday Passport. Every three stamps will earn you an entry into our prize pool and every 15 stamps will earn you an entry into our grand prize giveaway. Shop small this holiday season and reap the rewards!

Learn more about the magic of the holiday season in downtown Austin at

This segment is paid for by Downtown Austin Alliance and is intended as an advertisement. Opinions expressed by the guest(s) on this program are solely those of the guest(s) and are not endorsed by this television station.