Rank & Style is an Austin-based company that creates a data-backed approach for better shopping.

Rank & Style says, “We pride ourselves on being the most trusted resource for helping busy people shop and buy products they love. This is why we use an algorithm to ensure everything we recommend is unbiased and comes from a place of authenticity.

It’s also the reason we believe in being fully transparent about all aspects of our company—including exactly how we determine which products are the best on the internet.

In order for any product to be featured on Rank & Style, it must first meet the requirements set by our algorithm—a vetting process that allocates points based on consumer and industry data to score and rank products within a given category.”

Rank & Style vetting categories for products and services include Reviews, Best-Sellers, Industry Recognition, Social Buzz and a Final Score…which then are submitted for Rank & Style’s Seal of Approval.

This year, Rank & Style is helping Studio 512 out with last-minute gifts from Amazon, which even at this late hour still have a good chance of getting to your door before Christmas morning!

Rank & Style says, “The clock may be ticking, but don’t stress—you aren’t stuck with boring gift cards and cash-filled envelopes just yet. Thanks to Amazon, you can still score tons of fabulous, thoughtful presents in time for the holidays—all of which are sure to fool your friends and family into thinking you planned well ahead of time. As the countdown to the holidays continues, time is officially of the essence. To help you get that gift shopping done once and for all (and fast), we’re bringing you a roundup of the absolute best last-minute gifts you can get from our favorite quick-to-ship e-tailer. From cool tech accessories to cozy staples like cashmere beanies and weighted blankets, the collection below has a top-rated present for every recipient on your list—including the kids. Scroll on to shop the last-minute gifts that made the cut and put that Prime account of yours to good use.”

Rank & Style’s suggestions:

Learn more about all their lists, which include beauty items, stuff for men, women and kids, lifestyle products and gifts at RankAndStyle.com.