AUSTIN (KXAN) — People who live and work around Downtown now have a new option for grocery items. The Trader Joe’s location at the Seaholm Power Plant is now open for business.

“In the Seaholm area where Trader Joe’s is landing we have the highest residential density in town so while that area already has access to the flagship Whole Foods and the Royal Blues, it is really nice to add another option and another price point,” said Fred Evins, Redevelopment Project Manager.

Approximately 11,000 people call the Downtown area home. By 2025, city officials hope that number will more than double.

This is Trader Joe’s third location in Austin and they are planning events all weekend for their opening.