Blue Bell releases new ice cream flavor

Chocolate Sheet Cake ice cream. (Courtesy Blue Bell Creameries, LP)

Chocolate Sheet Cake ice cream. (Courtesy Blue Bell Creameries, LP)

BRENHAM, Texas (KXAN) — Attention chocolate cake lovers — you can now satisfy your cravings without ever turning your oven on during the Texas heat thanks to Blue Bell.

The Brenham creamery announced its Chocolate Sheet Cake flavor of ice cream Thursday, and it gives folks a Texas-sized amount of chocolate to enjoy. It’s a milk chocolate ice cream base mixed with pieces of chocolate cake, chopped pecans and a swirl of chocolate icing. It’s a dessert inside of another dessert, basically.

The new flavor hits store shelves Thursday across Central Texas, and the creamery said it was “inspired by a favorite Texas dessert.” Some recipes refer to the style of chocolate cake as “Texas sheet cake.”

Blue Bell is also releasing another dessert-inspired flavor later in May — Southern Blackberry Cobbler. Both flavors will be sold in half-gallon cartons for a limited time, and chocolate sheet cake will also be available in pints.

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