IHOP changes its name to IHOb … with a ‘b’ for burgers

National News
ihop 2

CHICAGO, IL – AUGUST 10: An IHOP restaurant serves customers on August 10, 2017 in Chicago, Illinois. DineEquity, the parent company of Applebee’s and IHOP, plans to close up to 160 restaurants in the first quarter of 2018. The announcement helped the stock climb more than 4 percent today. (Photo by Scott Olson/Getty Images)

GLENDALE, Calif. (KXAN) — International House of Pancakes, no more. After a week of speculation, well-known breakfast joint IHOP announced it’s changing its name to IHOb, with the “b” standing for “burgers.”

The American chain teased the change June 4 on Twitter, saying “For 60 pancakin’ years, we’ve been IHOP. Now, we’re flippin’ our name to IHOb.”

Throughout the next week, it continued its clues, including with a survey asking people what they think the b stands for (It was not, in fact, the most-voted on option of bacon. But, at least it wasn’t barnacles.)

It also insisted upon replacing the “p” in various words with “b.” “Since we know you’re all waiting in anticibation for what the b could be, we’ve decided to give you one more biece of the buzzle,” it tweeted June 8.

The new International House of Burgers is rolling out a menu with seven “ultimate steakburgers” with a variety of toppings. The flagship IHOb location is in Hollywood, California. However, according to the Today Show, the chain said it is still offering pancakes and other breakfast items. It wouldn’t confirm how long the “IHOb” name would be in effect and said only its flagship location will have IHOb on its exterior. Other locations will have IHOb signs inside.

Copyright 2020 Nexstar Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

Latest Central Texas COVID-19 Cases

More Coronavirus Live Blogs

Trending Stories

Don't Miss