FIRST LOOK: Inside the 240,000 sq. ft. Cedar Park sports complex that’s under construction

Williamson County

CEDAR PARK, Texas (KXAN) — A sports complex that’s designed to be a one-stop-shop for families whose kids play sports is expected to open early summer.

In 2018, Perardi Development announced a project called iSports, a 240,000-square-foot facility with “two hockey rinks, two turf fields, an array of culinary options and other family-friendly entertainment.”

The facility is located on 15.4 acres southeast of U.S. Highway 183A and Scottsdale Drive in Cedar Park.

The Crossover TCO-Exterior_Multivista
The Crossover in Cedar Park (Courtesy Multivista)

The company announced Monday the complex has a new name, the Crossover, and has six new tenants.

“I think Cedar Park as a whole has done a really good job of bringing housing developments,” said Eric Perardi, founding principal of Perardi Development. “They have a lot of retail, but it’s more standalone and the big box. They were really lacking family entertainment and these types of facilities.”

The facility is located on 15.4 acres southeast of U.S. Highway 183A and Scottsdale Drive in Cedar Park (KXAN/Yoojin Cho)

Perardi said the Crossover combines sports and entertainment.

He told KXAN, “You’ve got your active play, and you have your play. We wanted to create a destination where families can stay and be here and have multiple offerings from medical and wellness to entertainment and sports.”

The Crossover in Cedar Park. (Photo Courtesy Multivista)

The Crossover’s previously announced tenants were Chaparral Ice and D1 Training Group of Central Texas.

Monday, they announced six new tenants.

  • Reach Outcomes – a modern physical therapy service, focused on the complete “movement system” with an integrated, science-based methodology that improves recovery and enhances performance.
  • ROK Golf – an indoor golf training facility where participants of all ages and skill levels can train, practice and play like the pros.
  • The Vessel IV Bar – a service that offers a fast, effective and safe custom IV cocktails. Supports a variety of health goals including metabolism boost, athletic performance and recovery, anti-aging, energy, beauty, immunity and hangover support.
  • i9Sports – a youth sports organization, offering leagues, camps and clinics in today’s most popular sports such as flag football, soccer, basketball, baseball, volleyball and ZIP Lacrosse.
  • Central Texas Youth Lacrosse – a non-profit that organizes, supports and promotes youth and middle school lacrosse programs in Central Texas.
  • Lonestar Soccer Club – a youth soccer club that offers everything from recreational to elite-level options, all with a focus on developing core values and skills, including sportsmanship, integrity, discipline, respect, leadership and excellence.

Perardi said he’s working on securing other types of tenants as well.

“We started with the food hall. We’ve got a few Austin iconic tenants that are down to final negotiations,” he explained. “The idea is to have five or six different offerings, a bar, a restaurant for families to come, and we would have live music outside.”

Alexis Griffin, CEO of Reach Outcomes said she’s looking forward to opening at the Crossover.

“Because our whole purpose is to serve athletes, we were looking for a place that we can have that athletic community,” she said.

Reach Outcomes is on East Riverside Drive in Austin currently. They’re keeping those doors open, but making this new spot their main office.

Perardi said, “We will have families from as far north as Waco and as far south as Kyle, Buda that are in our hockey programs, which then allows their kids… They’re already here for ice, they can do soccer other sports.”

He told KXAN their “feasibility study” showed they could have up to one million people come through their doors each year.

He said he’s also working closely with the HEB Center at Cedar Park, which is just across the highway. “If they bring a comic con or something like that, for example, it keeps the people in Cedar Park,” he said. “The city loves that option because they’re not just going to the event center for the event, they’re staying. They’re spending dollars at the restaurants. They’re spending dollars at the hotels. They’re staying up here, and it’s a more consistent revenue stream.”

The Crossover is scheduled to open this summer.

“Really give the people of Williamson County and in this area a chance to open skate,” Perardi said. “When it’s 100° outside, we will have a 52° kind of paradise.”

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