AUSTIN (KXAN) — One thing you’ll certainly see during tomorrow’s UT-LSU tailgate is the drink that’s suddenly become the country’s top-selling hard seltzer — White Claw.
Or then again, maybe you won’t.
That’s because the popular brand says there’s a nationwide shortage of its drinks. The company suggested it may have become the victim of its own success — as demand took off faster than expected.
White Claw sales spiked by almost 300% in July, compared to the same month last year.
There’s still no word yet as to when shelves will be fully restocked.