Alyssa Goard is a dedicated multiplatform journalist and digital reporter for KXAN. From investigations, to breaking news, to thoughtful feature pieces, she is honored to work telling people’s stories.
Alyssa joined the KXAN team in April of 2017 and covers general assignment news as well as higher education. She shoots, writes, and edits her reports and is always looking for new ways to share stories digitally.
Alyssa comes to KXAN from West Texas where she worked at KAMC-TV in Lubbock. At KAMC, she worked as a reporter and a weekend anchor/producer, covering everything from the blizzard that shut down the city of Lubbock in 2015, to visits from Governor Greg Abbott, Laura Bush, and Ron Paul. Alyssa was her station’s lead reporter on the Holli Jeffcoat murder case which led her to cover many of the changes occurring in the Texas Department of Family and Protective Services. She extensively covered Texas Tech University, reporting on the implementation of Campus Carry policy, the efforts to build a Texas Tech veterinary school, and the impacts of immigration policies on students.
A California native, Alyssa grew up in the San Francisco Bay area. Prior to her time in Lubbock, she worked at NBC Bay Area as a production assistant and junior web producer. At NBC Bay Area, Alyssa covered events like the Napa earthquake and the Giants’ World Series win in 2014.
Alyssa is a graduate of Whitman College in Walla Walla, WA, where she majored in Politics and Media Studies. During college, Alyssa discovered her passion for journalism through internships with PBS News Hour in Washington, D.C. and NBC Bay Area’s Investigative Unit.
Alyssa loves running, hiking, meeting new people, following Bay Area sports teams (Go Giants! Go Warriors!) and singing at the top of her lungs in her car. She is thrilled to be in Austin with a group of journalists committed to in-depth and investigative work.