(CNN) - The National Retail Federation is out with a preliminary survey of expected Black Friday shoppers.
It predicts up to 147 million Americans will shop over the holiday weekend, both online and in stores.
And retailers are gearing up earlier than ever for the shopping rush. They're offering major deals that actually start before the turkey's even cold on Thanksgiving evening.
Some shoppers started camping out last week, hoping to score big deals.
The deal seekers say it's worth it, but others were shocked to see the shoppers lined up.
"You can't get the door busters, it's first come first serve," said Alicia Gomez.
"I can't believe it, I am floored, I just don't think a TV is that important. That's time you can spend with your family," said Ana Holden.
Last year Black Friday saw record sales. According to the National Retail Federation the average shopper spent nearly $400.
The University of Texas Board of Regents adjourned Thursday without taking action on the job status of embattled UT President Bill Powers.
Longhorns coach Mack Brown talked with reporters Thursday for the first time since reports surfaced this week that he could be stepping down.
After two hours of discussion regarding the final design for Auditorium Shores, the Austin City Council decided to approve the design on a vote of 7-0 with amendments.
Despite what seemed like a surge of controversies, the Austin Aquarium opened its doors to members Thursday for a private pre-entry showing.
One person was killed Thursday in a rollover crash near Cedar Creek, the Bastrop County Sheriff's Office said.
A 15-year-old girl told police she was abducted from the parking lot at Bastrop High School on Wednesday.