MARBLE FALLS, Texas (KXAN) - The Bluebonnet Cafe in Marble Falls is busy most days cranking out chicken fried steak and omelletes. The cafe has seen steady business since 1929, but football Fridays are always special.
"It's a fast pace, but it's fun," said Bluebonnet manager Brent Klett. "A lot of folks like to talk about football...who they're going to play, who's going to kick their tail, and all sort of stuff."
It's a tradition that packs the Bluebonnet hours before kickoff.
"Mid-afternoon we may see the cheerleaders coming in from the opposing team," said David Plante, also a manager at the Bluebonnet Cafe. "Band may stop in, and then there's been times when teams come in for dinner...30, 40 people."
"Friday night games we'll generate 15-30 percent more in sales," said Dennis Reed who ones one of five area Subway stores. He says he can count on rivals packing his restaurant, dozens more take it to go.
"It's not uncommon for us to do 50-60 box lunches which is a six inch sandwich, chips and a cookie, and sometimes drinks, for the band," Reed said.
And anytime a town of 6,500 brings in a large group of visitors on game night, it also translates to more tax dollars.
"Not only does it bring in direct sales, but it presents the community in a great light," said Bill Rives of the Marble Falls and Lake LBJ Chamber of Commerce. "I think when we can get people into town they see lots of things that interest them and lots of reasons to come back."
Business owners in Marble Falls also tell us the stadium generates business after the regular season as playoffs from all over Texas are often held there.
Other school related sporting events also help area businesses, such as track meets, basketball and tennis tournaments.
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